• Social Media Coordinator

    Southeast Michigan Community Alliance Michigan Works (SEMCA)
    Job Description

    Job Summary
    Under the general direction of the Director of Communications, the Social Media Coordinator is responsible for developing and coordinating creative social media solutions in support of SEMCA’s communication strategy and organization mission to engage and inform its partners and the public of talent and career programs and opportunities in response to evolving labor market demands. This position requires  in office participation.

    A complete and submitted job application is required for consideration of employment. Please apply at  https://semcajobs.appone.com/
    Pay range is $19.23 to $21.63 per hour. This position is not eligible for benefits, except for option to enroll in 403(b) retirement savings with employer match.  

    Essential Duties and Responsibilities
    • Execute results-driven social media strategy
    • Develop and curate engaging content for social media platforms
    • Assist in the creation and editing of written, video, and photo communication content including brochures, fliers, programs, web pages, social media posts, etc.
    • Provide project management assistance, as needed
    • Maintain databases to use in surveys, lead generations and promotions
    • Attend events and produce live social media content
    • Maintain unified brand voice across different social media channels
    • Collaborate with SEMCA team to create and maintain a social media calendar
    • Monitor social media channels for industry trends
    • Interact with users and respond to social media messages, inquiries, and comments
    • Review analytics and create reports on key metrics
    • Assist with the development and management of social media influencer marketing strategy

    All SEMCA team members are expected to be technically competent and committed to continuous development of their skills. The following skills, knowledge and education or certifications are specifically required for this position:

    Required Qualifications

    • Minimum three (3) years of experience combined social media, content creation, digital strategy and writing experience
    • High school diploma or GED
    • Portfolio of work experience
    • Knowledge of or interest in Facebook paid advertising and knowledge of Facebook’s Business Manager/Ads Manager tools
    • Demonstrated strong organizational skills, great attention to detail, tireless work ethic, and ability to multitask
    • Thirst for success in coordinating media campaigns and disseminating campaign metrics
    • A passion or strong interest in digital marketing, advertising, and the media industry is essential
    • Experience with and/or demonstrated understanding of content creation and advertising social media executions on platforms including Facebook, Instagram, TikTok and Twitter
    • Proficiency in Adobe Creative Cloud applications (Photoshop, Illustrator, InDesign, etc.)
    • Proficiency in Microsoft Office, including PowerPoint, Excel, Outlook, and Word


    Preferred Qualifications

    • Associates Degree

    Physical Demands

    Duties require sufficient mobility to work in a normal office setting and use standard office equipment including a computer, vision to read printed materials on an LCD screen and smartphone, hearing and speech sufficient to communicate in person and over the telephone.  These requirements may be accommodated for otherwise qualified individual requiring and requesting and/or needing additional accommodations.

    Contact Information
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